WHO

Leaders in an organisation.

WHAT 

A spin-off of working out loud specifically for leaders.

WHY

Leaders are responsible for engaging and aligning their employees with their ideas and visions.

Traditional leadership styles rely much on command-and-control tactics, but this rarely motivates employees intrinsically.

Working Out Loud is an alternative approach where leaders include employees in their sense-making processes by narrating and executing their work in the open.

HOW

Leaders can use social technology such as blogs, intranets and instant messaging to communicate with the rest of the organisation what they are working on.

CASE STORIES

Buurtzorg